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Connect Heritage Auctions to Shopify

The complete integration between Heritage Auctions Dealer Direct and your Shopify store. Native Admin API integration for seamless coin and collectible sync with AI-enhanced descriptions.

Looking for "ha.com Shopify integration" or "Heritage Auctions Shopify sync"? SyncAuction connects your HA.com dealer inventory directly to Shopify with full API support, metafields, and collection mapping.

Personalized demo • Setup assistance included • Custom pricing for your needs

Shopify Integration Features

  • Heritage Auctions Dealer Direct Sync
  • Native Admin API Integration
  • AI-Powered Product Descriptions
  • PCGS/NGC Metafields Support
  • Collection & Tag Mapping
  • Multi-Location Inventory
  • Conditional Pricing Rules
  • Real-Time Order Webhooks

What Is Heritage Auctions Shopify Integration?

SyncAuction bridges the gap between Heritage Auctions (HA.com) Dealer Direct program and your Shopify store. Instead of manually copying product information, images, and prices from Heritage Auctions to Shopify, SyncAuction automates everything through Shopify's native Admin API.

Direct HA.com Connection

Connect your Heritage Auctions Dealer Direct account once. SyncAuction monitors your HA.com inventory and automatically pushes new items to Shopify with complete product data.

AI-Enhanced Listings

Heritage Auctions data is enhanced with AI-generated descriptions optimized for search engines and collectors. Your Shopify store gets professional, unique content.

Two-Way Sync

When items sell on Shopify, inventory updates flow back to Heritage Auctions. Sold items are removed from HA.com to prevent overselling across platforms.

How to Connect Heritage Auctions to Shopify

Step-by-step setup process — most dealers complete this in under 10 minutes

1

Create SyncAuction Account

Sign up for SyncAuction and connect your Heritage Auctions Dealer Direct account. We'll verify your HA.com dealer status.

  • • Enter your HA.com credentials
  • • Verify Dealer Direct access
  • • Select inventory categories
2

Create Shopify Custom App

In Shopify Admin → Settings → Apps → Develop apps, create a new custom app with Admin API access.

  • • Enable custom app development
  • • Create app: "SyncAuction"
  • • Configure Admin API scopes
3

Configure Store Settings

Install the app, generate the access token, and enter it in SyncAuction. Map HA.com categories to Shopify collections.

  • • Copy Admin API access token
  • • Map collection structure
  • • Set pricing rules & markup

Start Syncing

Run your first sync and watch Heritage Auctions products appear in your Shopify store with full details.

  • • Initial bulk sync runs
  • • Images uploaded to Shopify
  • • Products publish automatically

What Data Syncs from Heritage Auctions to Shopify?

Complete product data transfer with intelligent field mapping

Field Mapping: HA.com → Shopify

Heritage Auctions Shopify
Lot Title Product Title
Lot Description body_html + AI Enhancement
Lot Number variant.sku
Buy Now Price variant.price + Your Markup
PCGS/NGC Grade Tag + Metafield
Certification Number Metafield: syncauction.cert
Grading Service Tag + Metafield
Metal Content Tag + Metafield
Year / Mint Mark Tags
Obverse Image images[0] (Featured)
Reverse Image images[1]
Additional Images images array
Category Collections (mapped)

Example: Shopify Product JSON

{
  "product": {
    "title": "1921 Morgan Dollar MS65 PCGS",
    "body_html": "AI-enhanced description...",
    "vendor": "Heritage Auctions",
    "product_type": "Coins",
    "status": "active",
    "tags": [
      "Morgan Dollar", "MS65", "PCGS",
      "Silver", "1921"
    ],
    "images": [
      { "src": "...obverse.jpg" },
      { "src": "...reverse.jpg" }
    ],
    "variants": [{
      "sku": "HA-123456",
      "price": "425.00",
      "inventory_quantity": 1,
      "inventory_management": "shopify"
    }],
    "metafields": [
      {
        "namespace": "syncauction",
        "key": "grade",
        "value": "MS65",
        "type": "single_line_text_field"
      },
      {
        "namespace": "syncauction",
        "key": "certification",
        "value": "PCGS",
        "type": "single_line_text_field"
      },
      {
        "namespace": "syncauction",
        "key": "cert_number",
        "value": "12345678",
        "type": "single_line_text_field"
      }
    ]
  }
}

Heritage Auctions data maps to native Shopify fields. Access metafields in your theme with Liquid.

Shopify-Specific Features

Built specifically for Shopify dealers

Collection Mapping

Map Heritage Auctions categories to Shopify collections. Support for both manual collections and automated collections using generated product tags.

Metafields Support

Store PCGS/NGC grades, certification numbers, and coin metadata in Shopify metafields. Display in your theme using Liquid or Online Store 2.0 blocks.

Auto-Generated Tags

Product attributes automatically become Shopify tags. Customers can filter by grade, metal, year, and grading service in your collection pages.

Multi-Location Inventory

Supports Shopify's multi-location inventory system. Choose which location(s) receive Heritage Auctions stock. Perfect for dealers with multiple fulfillment centers.

Order Webhooks

Real-time order notifications via Shopify webhooks. When customers buy, inventory updates instantly across all your connected platforms.

Image Gallery

High-resolution obverse, reverse, and detail images from Heritage Auctions upload directly to Shopify's CDN for fast, optimized delivery.

Shopify Plan Compatibility

SyncAuction works with all Shopify plans

Basic Shopify

  • Full product sync
  • Collection mapping
  • Order webhooks
  • Metafields

Shopify

  • Everything in Basic
  • 5 inventory locations
  • Professional reports
  • Standard API limits

Advanced

  • Everything in Shopify
  • 8 inventory locations
  • Custom reports
  • Enhanced API limits

Shopify Plus

  • Everything in Advanced
  • 2x API rate limits
  • Shopify Flow triggers
  • B2B catalogs

Technical Requirements

Everything you need before connecting Heritage Auctions to Shopify

Required Admin API Scopes

Resource Scopes Purpose
Products write, read Create & update products
Inventory write, read Stock management
Locations read Inventory locations
Orders write, read Order sync & webhooks
Metafields write, read Coin metadata (optional)
Collections write_product_listings Collection mapping

Webhook Events Supported

Event Action
orders/create Mark item sold, update HA.com
orders/updated Handle status changes, refunds
products/update Sync external price changes
products/delete Track manual deletions
inventory_levels/update Sync stock changes

Tip: Shopify webhooks are registered automatically when you connect your store to SyncAuction.

Troubleshooting Shopify Connection Issues

Common problems and solutions for Heritage Auctions to Shopify sync

"API Access Token Invalid"

Connection rejected by Shopify.

  • • Ensure app is installed (not just created)
  • • Copy the Admin API access token, not API key
  • • Check token hasn't been regenerated
  • • Verify app hasn't been uninstalled

"Missing Required Scopes"

App doesn't have necessary permissions.

  • • Go to Apps → Develop apps → Your app
  • • Click "Configure Admin API scopes"
  • • Enable all required scopes from our list
  • • Reinstall app to apply new scopes

Products Not Appearing in Collections

Products sync but aren't in expected collections.

  • • Check category mapping in SyncAuction
  • • For automated collections, verify tag conditions
  • • Ensure collections exist before mapping
  • • Check collection conditions match product tags

Metafields Not Displaying in Theme

Data syncs but doesn't show on product pages.

  • • Metafields exist but theme needs to access them
  • • Use Liquid: {{ product.metafields.syncauction.grade }}
  • • Or use Online Store 2.0 metafield blocks
  • • Define metafield definitions in Settings for easy access

Rate Limit Errors During Sync

Sync failing with "Too Many Requests" error.

  • • SyncAuction handles rate limiting automatically
  • • Large initial syncs may take longer
  • • Shopify Plus stores get 2x rate limits
  • • Contact support if errors persist

Inventory Location Issues

Stock not updating at correct location.

  • • Verify location selection in SyncAuction
  • • Check location is enabled for inventory tracking
  • • Ensure location has "fulfill orders" enabled
  • • Default location used if none specified

Still having issues connecting Heritage Auctions to Shopify?

Contact Support

Heritage Auctions Shopify Integration FAQ

How do I connect Heritage Auctions to Shopify?
To connect Heritage Auctions (HA.com) to Shopify: 1) Create a SyncAuction account and link your HA.com Dealer Direct account, 2) In Shopify Admin, go to Settings → Apps → Develop apps and create a custom app, 3) Configure Admin API scopes for products, inventory, orders, and metafields, 4) Install the app and copy the Admin API access token to SyncAuction, 5) Map your categories to collections and run your first sync. Products automatically flow from Heritage Auctions to Shopify.
What API scopes does SyncAuction need for Shopify?
SyncAuction requires: write_products and read_products (create/update products), write_inventory and read_inventory (stock management), read_locations (inventory locations), write_orders and read_orders (order synchronization). Optionally: write_metafields for storing PCGS/NGC certification data and write_product_listings for collection management.
Does the Heritage Auctions integration work with Shopify Plus?
Yes, SyncAuction fully supports Shopify Plus and leverages Plus-exclusive features including 2x higher API rate limits for faster syncing, unlimited inventory locations, Shopify Flow automation triggers, B2B catalogs with customer-specific pricing, and multi-currency support. Enterprise customers on Shopify Plus also benefit from our fastest 15-minute sync frequency.
Does SyncAuction support PCGS and NGC graded coins in Shopify?
Yes, SyncAuction fully supports PCGS and NGC graded coins. Certification numbers, grades (MS60-MS70, PR60-PR70), and grading service sync as both product tags (for filtering) and Shopify metafields (for display). Access metafields in your theme using Liquid code like {{ product.metafields.syncauction.grade }} or through Online Store 2.0 blocks.
Can I sync products to Shopify collections automatically?
Yes, SyncAuction supports automatic collection mapping. In your dashboard, map Heritage Auctions categories to Shopify collections, and products are automatically added during sync. We support both manual collections (explicit assignment) and automated collections using the tags we generate (like "Morgan Dollar", "MS65", "PCGS"). Create automated collection rules to match these tags.
What happens when a coin sells on Shopify?
When a Shopify order is placed for a Heritage Auctions item, SyncAuction receives the webhook notification in real-time. The item is immediately marked as sold in your central inventory, removed from HA.com Dealer Direct if you've enabled that option, and you receive order details for fulfillment. This prevents overselling across platforms.
How do I display coin grades in my Shopify theme?
SyncAuction stores PCGS/NGC grades, certification numbers, and other coin metadata in Shopify metafields under the "syncauction" namespace. Access them in your theme using Liquid: {{ product.metafields.syncauction.grade }} or {{ product.metafields.syncauction.cert_number }}. For Online Store 2.0 themes, add metafield blocks directly in the theme editor. Create metafield definitions in Settings → Custom data for easier access.
How does inventory sync work with multiple Shopify locations?
SyncAuction supports Shopify's multi-location inventory system. During initial setup, you select which inventory location(s) should receive stock from Heritage Auctions. Inventory levels are synced to your specified locations. When orders are placed from any location, inventory is properly decremented and tracked across all your connected stores through our webhook integration.

Related Resources

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