Analytics

Data-Driven Insights

Understand your sync performance, track orders, and monitor your business with comprehensive analytics and reports.

See Your Data

Today's Overview

847
Products Synced
23
Orders Today
99.8%
Sync Success
$12.4k
Revenue

Comprehensive Reports

Everything you need to understand your business

Sync Reports

Track sync success rates, failures, and timing. Identify issues before they become problems.

  • • Success/failure rates
  • • Sync duration trends
  • • Error breakdowns

Order Analytics

Understand your order patterns, peak times, and customer behavior.

  • • Orders by day/week/month
  • • Average order value
  • • Top selling products

Revenue Tracking

Monitor your revenue, margins, and profitability over time.

  • • Total revenue
  • • Margin analysis
  • • Revenue by category

Product Performance

See which products are performing best and which are underperforming.

  • • Best sellers
  • • Slow movers
  • • Category performance

API Usage

Monitor your API usage, rate limits, and integration health.

  • • API calls by endpoint
  • • Rate limit status
  • • Error rates

Team Activity

See what your team members are doing and track their activity.

  • • Login history
  • • Actions performed
  • • Audit trail

Scheduled Reports

Get reports delivered to your inbox automatically. Daily summaries, weekly digests, or monthly overviews.

  • Daily Sync Summary

    Products synced, errors, and key metrics

  • Weekly Order Digest

    Orders, revenue, and top products

  • Monthly Performance Report

    Comprehensive monthly analysis

Export Formats

CSV
Spreadsheet ready
PDF
Print friendly
JSON
API format
Email
Direct to inbox

Data Retention by Plan

Historical data for analysis and compliance

Starter

90 days
Full analytics history
  • Sync reports
  • Order history
  • Basic metrics

Professional

1 year
Full analytics history
  • All Starter features
  • Revenue tracking
  • Scheduled reports

Enterprise

Unlimited
Custom retention policies
  • All Professional features
  • Custom dashboards
  • Data archival

Key Metrics We Track

The numbers that matter most for your business

Revenue

Gross Revenue

Total sales across all connected stores, calculated from order totals.

Margins

Profit Margin

Your price minus HA.com cost, calculated per order and aggregated.

Sync

Sync Success Rate

Percentage of products successfully synced without errors.

Orders

Conversion Rate

Orders per product views (requires store integration).

How Revenue & Margin Are Calculated

Gross Revenue

Sum of all order totals from your connected stores, including shipping but excluding refunded orders.

Cost Basis

Original HA.com price for each product sold, tracked at the time of sync for accurate margin calculation.

Profit Margin

(Your Price - HA.com Cost) / Your Price × 100. Shown as percentage and absolute dollars.

Real-Time Dashboards vs. Spreadsheets

Instant insights without the manual work

Manual Spreadsheets
  • Hours spent gathering data
  • Data often outdated
  • Formula errors skew results
  • Hard to share with team
  • No trend analysis
SyncAuction Analytics
  • Real-time data, always current
  • Automated report generation
  • Pre-built accurate calculations
  • Team dashboards and email
  • Historical trends and patterns

Frequently Asked Questions

What reports are available in SyncAuction?
SyncAuction provides sync reports (success/failure rates, sync duration trends, error breakdowns), order analytics (by day/week/month, by store, by category), revenue tracking (totals, margins, category breakdown), product performance (best sellers, slow movers), API usage monitoring, and team activity audit trails.
Can I schedule reports to be emailed automatically?
Yes! You can schedule daily sync summaries (products synced, errors, key metrics), weekly order digests (orders, revenue, top products), and monthly performance reports (comprehensive analysis) to be delivered automatically to your inbox or your team's email addresses.
What export formats are supported?
Reports can be exported in CSV (spreadsheet-ready for Excel/Google Sheets), PDF (print-friendly for sharing), JSON (API format for integrations), and delivered via scheduled email. All formats are available for all report types.
How far back does the analytics data go?
Analytics data retention depends on your plan: Starter plans retain 90 days of history, Professional plans retain 1 year of data, and Enterprise plans have unlimited data retention with custom archival and compliance options.
Can I track margins and profitability?
Yes! The revenue tracking reports show your total revenue, cost basis from Heritage Auctions, markup applied by your pricing rules, and calculated profit margins. You can view margins by product, by category, by store, or across your entire business.
Can I access analytics data via API?
Yes! Professional and Enterprise plans include API access to analytics data. You can programmatically retrieve sync reports, order analytics, revenue data, and more in JSON format for use in your own dashboards, business intelligence tools, or custom integrations.

Related Features

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